Queueing Data for the next app open

Reading time ~1 minute

When we send Data to your app it is instantly handed over to be processed, however, there can be cases where the user has already sent the app to the background and started some other task and without your app developers writing some extra code to handle this as a background task, you might end up simply losing that data.

With our new feature for data push, if the app is not open at the time the data arrives, we will hold it safe in device memory and hand it over the next time the app opens. This way the task of writing background handlers for both iOS and Android can be avoided and you can concentrate on running great campaigns.